COLLABS
Bitlab
SKILLSET
Visual Identity / Design / Art Direction / Visual Conceptualization / Agile Project Management / Project Planning
Bitlab’s rebranding marks a new era, aligning its visual identity with its mission to prepare young talent for the tech industry. The goal was to create a bold, modern, and adaptable design system that embodies innovation, learning, and creativity, reinforcing Bitlab’s commitment to shaping the next generation of digital leaders.
ABOUT THE PROJECT
A New Visual Chapter.
Bitlab is more than just an academy—it’s a platform that empowers young talent for the tech world. With this relaunch, the brand needed a visual identity that reflected its evolution, energy, and commitment to the digital future.
Building on this vision, we developed a vibrant, versatile, and dynamic graphic system where technology, creativity, and education converge. Every visual element was designed to inspire, connect, and empower the next generation of innovators, ensuring that Bitlab remains a reference point for tech-driven learning.
Lead Design: Roger Paniagua / Design: Daniel Corleto, Jaime Granados / Visual & Motion Design: Daniel Pineda