BRAND EVOLUTION

BRAND EVOLUTION

COLLABS

Roger Paniagua

SKILLSET

Creative direction / Branding / Visual design / UX/UI design

Visual identity
Visual identity
Visual identity
Visual identity

his project marks a significant evolution in my career as a designer and creative director. The new visual identity reflects my professional growth and commitment to design excellence.

ABOUT THE PROJECT

CREATIVE PROCESS
The development of this identity involved deep introspection and exploration of styles that aligned with my vision and values.
From the choice of a monochromatic palette to the selection of modern typography, each decision was made to communicate clarity, professionalism, and versatility.

APPLICATIONS
The identity was implemented across various formats including UX/UI design, promotional materials, and social media presence, showcasing its adaptability and consistency.

RESULTS
The new identity has strengthened my positioning as a design professional, enabling more effective connections with clients and collaborators, and faithfully representing the quality and impact of my work.

Visual identity / Tote Bag
Visual identity / Tote Bag
Visual identity / Tote Bag
Visual identity / Tote Bag
Visual identity / UX UI design
Visual identity / UX UI design
Visual identity / UX UI design
Visual identity / UX UI design
Visual identity
Visual identity
Visual identity
Visual identity

‹ BITLAB REBRAND

ELANIIN ECOSYSTEM ›

Designed, written and curated in El Salvador.

Bold Design, Sharp Creativity & a Bit of Fun.

This space is more than just a collection of work—it's a place where I hope you find inspiration to explore, create, and push boundaries.

Designed, written and curated in El Salvador.

Bold Design, Sharp Creativity & a Bit of Fun.

This space is more than just a collection of work—it's a place where I hope you find inspiration to explore, create, and push boundaries.

Designed, written and curated in El Salvador.

Bold Design, Sharp Creativity & a Bit of Fun.

This space is more than just a collection of work—it's a place where I hope you find inspiration to explore, create, and push boundaries.

Designed, written and curated in El Salvador.

Bold Design, Sharp Creativity & a Bit of Fun.

This space is more than just a collection of work—it's a place where I hope you find inspiration to explore, create, and push boundaries.

Designed, written and curated in El Salvador.

Bold Design, Sharp Creativity & a Bit of Fun.

This space is more than just a collection of work—it's a place where I hope you find inspiration to explore, create, and push boundaries.

Designed, written and curated in El Salvador.

Bold Design, Sharp Creativity & a Bit of Fun.

This space is more than just a collection of work—it's a place where I hope you find inspiration to explore, create, and push boundaries.