COLLABS
Roger Paniagua
SKILLSET
Visual Identity / Design / Art Direction / Visual Conceptualization / Agile Project Management / Project Planning
This rebranding is a reflection of my growth as a designer and creative director. I wanted my personal brand to truly represent the level of impact and quality I bring to every project—bold, sophisticated, and timeless.
ABOUT THE PROJECT
A Brand Evolution
My personal brand is more than just a logo; it’s a statement of who I am as a creative. I designed this identity to be clean, strong, and versatile, ensuring it communicates professionalism and innovation at every touchpoint.
The monochrome palette and carefully selected typography create a modern yet timeless aesthetic, making the brand adaptable across different mediums, from digital platforms to print. The result? A refined and impactful identity that evolves with me and the projects I take on.
